About Us

About The Brand

Nazariyah by Label Bedi

Nazariyah by Label Bedi was born from a vision not merely to create clothes, but to craft a powerful feeling — one of quiet confidence, unapologetic grace, and timeless individuality. Each creation begins with a story, designed to embody emotion and meaning beyond fabric, empowering women to express their truest selves.

We blend the richness of timeless Indian artistry with the elegance of contemporary silhouettes, honoring tradition while embracing modern style. Every design is a seamless fusion of heritage and innovation, carefully crafted to celebrate luxurious fabrics, refined finishes, and bold aesthetics that highlight the strength, beauty, and confidence of today’s woman.

Each piece reflects more than fashion — it mirrors the woman who wears it: graceful, grounded, and unapologetically herself. Nazariyah celebrates individuality while uniting women through a shared sense of empowerment, style, and elegance, creating garments that transcend fleeting trends and instead become timeless companions on life’s ever-evolving journey.

Image banner
Defining Our Purpose

Our Mission, Vision & Values

To create a global presence that celebrates Indian heritage in a language today’s woman understands — confident, expressive, and effortlessly chic — is at the heart of Nazariyah. We believe fashion should bridge cultures, carrying the essence of tradition into the modern world with elegance, authenticity, and contemporary sophistication.

Nazariyah is designed for life’s most special occasions, crafted to make every woman feel unforgettable. Each piece blends artistry and emotion, ensuring the wearer embodies grace and individuality. More than garments, our creations are heirlooms of memory, designed to empower women while leaving an indelible impression wherever their journey takes them.

Image banner
About the Founder

Chakshu Bobal

Founded by Chakshu Bobal, Nazariyah is her heartfelt tribute to India’s heritage and her enduring passion for luxury fashion. With an eye for intricate detail and an instinct for timeless elegance, she envisioned a label that honors tradition while embracing the individuality and aspirations of today’s modern, empowered woman.

Through Nazariyah, Chakshu celebrates the artistry of Indian craftsmanship, reimagined in silhouettes that resonate with contemporary lifestyles. Her creations are designed for women who embrace tradition yet confidently make their own rules. Each piece reflects her philosophy of quiet strength, graceful expression, and an unapologetic sense of style that transcends fleeting trends.

Why Nazariyah

At Nazariyah, every piece is more than clothing — it’s a story of heritage reimagined for today. We combine timeless craftsmanship with modern design, ensuring exclusivity, quality, and meaning in everything we create. Our designs empower women to embrace elegance, confidence, and individuality with every wear.

Handcrafted Luxury with Intricate Detailing

Limited Edition Designs for Exclusivity

Premium Fabrics Sourced
with Care

Designed in India, loved
Globally